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The real reason why the Ford Edsel flopped
The Edsel is the stuff of automotive nightmares, and it’s often cited as one of the industry's biggest flops of all time.
A handsome and hard-punching newcomer will officially join the Ford family of automobiles Tuesday. The Edsel, packing 300-plus horsepower in either of two engines, is expected to deliver some telling ...
Named after Henry Ford's son, the Edsel division was founded in late 1956. It was FoMoCo's fourth brand at the time, and it was supposed to help the company gain additional market share from General ...
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