Could you do better than global branding firm Wolff Olins in designing a new logo for Metropolitan Museum of Art? A number of social media users, critical of the institution’s new serif-heavy design ...
In his article, he shares a photo of the new logo, a blocky, two-tiered design that reads “THE MET” in red lettering featuring prominent serifs. The Met’s soon-to-be-announced rebranding attempt is a ...