October 29, 2025 Add as a preferred source on Google Add as a preferred source on Google The following content is brought to you by Lifehacker partners. If you buy a product featured here, we may earn ...

The average $2 Bic lighter is great for lighting up a cigarette but not as great for lighting campfires or grills. Minnesota startup Radlight presents an intriguing alternative developed specifically ...

Willie Nelson is lighting up in the new BIC Lighters 2024 Super Bowl Commercial! The 90-year-old entertainer was joined via video call by Snoop Dogg and Martha Stewart as they talked about the EZ ...

BIC may have invested more in associating itself with the 4/20 celebration than any other brand. For the past several years, BIC has partnered with Snoop Dogg and Martha Stewart for memorable ...

It’s timeeee!!!! The lights are going up, and the festive spirit is in full swing. December in Naija looks a lot like twinkling lights on balconies, cooking up a storm in the kitchen, the scent of ...

Legendary rapper and cannapreneur Snoop Dogg is steeped in all things Olympics at the moment—even his latest ad for BIC is themed to the upcoming 2024 Summer Olympic Games in Paris. Snoop reunites ...

Disposable lighters should’ve died with flip phones, yet BIC is everywhere. From gas stations to TikTok EDC dumps, here’s what’s really going on, what’s new, and when you should pick BIC over ‘premium ...