The "Pepsi Challenge" will kick off in Connecticut with a stop at Foxwoods Resort Casino at 350 Trolley Line Blvd. in ...

PepsiCo announced this morning that it is extending The Pepsi Challenge into 2026, as it claims Pepsi Zero Sugar defeated Coke Zero. The team dropped a ton of new info about the results of the Taste ...

While Coca-Cola still dominates the $97 billion U.S. soda market with a 19.1 percent share, Pepsi had been losing ground for ...

The second-largest producer of the world's most popular carbonated soft drink is becoming increasingly similar to its rival, which, however, continues to rake in profits and perform better on the ...

It's true - Pepsi Zero Sugar tastes better and is more refreshing than Coke Zero Sugar, based on a nationally conducted taste test. To ensure people across the U.S. can discover this themselves, Pepsi ...

The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown last year pitted Pepsi Zero Sugar against Coca-Cola Zero Sugar. At the ...

SAN DIEGO (FOX 5/KUSI) — In celebration of its 50th anniversary, Pepsi has brought back its “The Pepsi Challenge” with stops all across the country to determine people’s preferred cola. The Pepsi ...

The polar bear may be seen as Coca-Cola's spirit animal, but Pepsi makes a play for the furry character in a new Super Bowl commercial. The ad, which is titled "The Choice" and debuted online Thursday ...