Google is rolling out new tools in Google Ads designed to unify web and app advertising, making it easier for marketers to deliver consistent customer journeys and measure performance across platforms ...

Google introduced new creative formats for iOS App Install campaigns, including co-branded YouTube ads and playable end cards. Target ROAS bidding and expanded AI ...

A massive Android ad fraud operation dubbed "SlopAds" was disrupted after 224 malicious applications on Google Play were used to generate 2.3 billion ad requests per day. The ad fraud campaign was ...

Google's Threat Analysis Group (TAG) discovered several exploit chains using Android, iOS, and Chrome zero-day and n-day vulnerabilities to install commercial spyware and malicious apps on targets' ...