Metaphors are a fundamental aspect of human language and cognition, allowing us to understand complex concepts and relationships by mapping them onto more familiar and concrete domains. However, the ...
Source: Francesco Bini/Wikimedia Commons/CC BY-SA 4.0 The most famous of all allegories is the Allegory of the Cave, in which Plato compares unphilosophical people to prisoners who, having spent their ...
What’s the most persuasive way to convey a message? Many writers say, “Tell a story!” Nothing hooks like narrative. I’ve said so myself. But research shows stories have a rival for hooking power: ...
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