Pantone has taken a bold approach to its 2023 color of the year and its coordinating palette, connecting the real world with the virtual in an array of hues it has dubbed the Magentaverse. This year’s ...

The world’s color authority has spoken, and this year, the smoke that wafted up from the Pantone conclave was tinged a deep, pinkish red: All hail Viva Magenta, Pantone’s 2023 color of the year. The ...

The last two years have been difficult ones on planet Earth. As COVID-19 swept through the world, humans faced death, isolation, and social unrest. But as 2023 dawns, the pandemic feels like it is ...

The video announcing Panatone’s 2023 color of the year, which was revealed on Thursday, begins with black and white vignettes underlaid with a dramatic thumping drum: empty streets, a traffic sign ...

In December of last year, the globally acclaimed Pantone Color Institute unveiled its much-anticipated Color of the Year for 2023: Viva Magenta, which is a combination of red, pink and purple. Exuding ...

In a cultural moment shaped by countless challenges, Pantone’s color of the year for 2023 is a bold shade of red that speaks to the strength and vitality needed for forging a more positive future.

From cinematic style to runway impact, see how the Pantone color trend at New York Fashion Week Fall 2026 reflects the influence of 'The Devil Wears Prada' sequel.

Forget Barbiecore pink, because next year is all about red. After much anticipation, Pantone recently announced the color of the year for 2023: Viva Magenta. "An unconventional shade for an ...

The world’s color authority has spoken, and this year, the smoke that wafted up from the Pantone conclave was tinged a deep, pinkish red: All hail Viva Magenta, Pantone’s 2023 color of the year. The ...