Microsoft continues its push to win over developers with free company registration and a clearer onboarding flow.

Here's what went wrong with the Windows App Store and how Microsoft is trying to get things right for the future. But is it too late? I've been writing about technology for more than 15 years and ...

Microsoft is getting rid of developer onboarding fees for the Microsoft Store on Windows, the digital distribution platform for its flagship operating system, the company announced Monday during its ...

No more company fees: Microsoft has dropped the $99 onboarding fee for companies to join the Microsoft Store, making it free for all developers. Hybrid console teased: Xbox’s Project Helix, a ...

Editor's take: Microsoft has spent years trying to make its official app store the default gateway for Windows software. The effort has mostly flopped, but the company keeps nudging the store toward ...