WALLDORF, Germany, Aug. 17, 2017 /PRNewswire/ -- SAP SE (NYSE: SAP) today announced Arsenal Football Club has transformed its online retail site ArsenalDirect.com with SAP® Hybris® Commerce solutions, ...

Enterprise application mega-vendor SAP has just pushed further into the customer experience management space with the announcement that it is buying Swiss-based e-commerce platform vendor hybris for ...

Carsten Thoma, president of SAP Hybris, gives us his rundown on the company’s focus for creating an enablement and engagement platform. Having attended SAP Hybris’ Global Summits in Munich the past ...

While many fans may never get the chance to visit Arsenal’s home ground, they can still get their hands on club merchandise, from kit shirts to keyrings. For many Arsenal Football Club fans, the ...

So the big surprise is not why, but why now? There is no single answer to this question — but we can look at the factors that have increasingly piled on the pressure for SAP to change direction and ...