Celebrating six and a half decades of gaming history, SEGA has officially unveiled the SEGA 65th Anniversary Seiko Collaboration Model, a high-end chronograph designed for the dedicated enthusiast.

Sega will release two new Seiko watch models in Japan in October 2026 to mark the game company's 65th anniversary.

Japanese designer Hiroshi Fujiwara has revealed his next watch collab as the unusual Seiko Metronome Watch Fragment Edition ...

Sega and Seiko have revealed two new collaboration watches in Japan to mark the video game company’s 65th anniversary.

The Sega 65th Anniversary Seiko Collaboration Model comes in two striking colorways: Black and Silver. Each design incorporates elements that pay homage to Sega's iconic branding. Black Variant: This ...

From afar, the watch industry may seem unhurried. But every passing day brings about new timepieces from brands big, small, new and old. Below, find 42 new releases from the likes of affordable brands ...

The Seiko watches feature an eye-catching design that pays homage to Sega’s rich history. The watch face prominently displays the hours in a font that mirrors the Sega logo, adding an authentic touch ...

Seiko is celebrating the 55th anniversary of the Seiko 5 Sports with a competition. Seiko fans across the world have created their own designs for the Seiko 5 Sports ‘Customise’ Limited Edition ...