The Explainer: Blue Ocean Strategy
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YouTubeHarvard Business Review
The Explainer: Blue Ocean Strategy
When you break the bounds of existing industries, competition becomes irrelevant. The business universe consists of two distinct kinds of space, which we think of as red and blue oceans. Red oceans represent all the industries in existence today—the known market space. In red oceans, industry boundaries are defined and accepted, and the ...
572.3K viewsJul 16, 2019
Blue Ocean Strategy Summary
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